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Whitewashed Tomb Called Social Media


Whitewashed Tomb Called Social Media



16th February 2018

#SocialMedia has brought the private lives of others even closer. Their weddings, achievements and possessions are always in our face. They flood our timelines with their seemingly rosy lifestyles and tours around the world. They seem not to only have our dream jobs. They literally seem to be living our dreams!

Anytime social media comes to mind, remember whitewashed tombs. They look so glittery on the outside but deep inside, they contain corpses. Some marriages may only look blossomy in your eyes because you have a faint idea of the rot within. Some lives may appear all perfect on social media because no one washes their dirty linen there!

The same social media that brings us great connections can sometimes also bring us great depression.

Your standard of achievement should be your own self, not others. The person you should want to be better than is not that image you see on your timeline but that which you see in your mirror? you. Who you want to be tomorrow should be challenged by who you are today, not what others are today.

Be happy when others succeed. However, don’t kill yourself to have a piece of their success. Your hard work should be motivated by a passion to progress in life… not a passion to be at par with others. If we make others our yardsticks, we only limit how far we could ever have gone.


How to use Hashtag on top social sites? Marketing Strategy, Tips, and Tricks

Online Business Tips, Tutorials & Solutions

Twitter activity analysis of Interband 100 companies highlighted that 97% of them shared at least one hashtag tweet in the last quarter of 2013.

This lone fact is enough to state how important #hashtags are becoming for top brands & businesses. While usage of hashtag as we know it evolved on Twitter, other leading social media brands like Facebook, Instagram, Google+ and Tumblr embrace it over time. So, hashtag deserves your attention if you are creating a social media marketing strategy.

How to use Hashtag on top social sites? Marketing Strategy, Tips, and Tricks

Read on to learn how to effectively use hashtags for social media marketing & everyday interactions on popular social platforms.

How to use hashtags for business?

People use hashtags like #love and #poetry to mark their tweets. However, using hashtags for business advantages is an entirely different ball game. Generating business advantages from search option requires appropriate use of hashtags.

Pay attention to following points before using hashtags for…

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Tweet from @NgoziGodwell

Parents Rights Blog

#England, that bastion of unfairness and #Injustice.

Sourced through from:

See on Scoop.itPublic Law Children Act Adoption Cases

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Save Time On Social Media


Save Time On Social Media


Here is how to do it:

  1. Open up your social media management tool or an empty document (Google Drive, Evernote, whatever you like).
  2. Spend five minutes on Twitter, opening up articles or copying information that corresponds to your niche. Copy links and/or quotes into your document.
  3. Spend five minutes on Facebook, opening up articles or copying information that corresponds to your niche. Copy links and/or quotes into your document.
  4. Spend five minutes on LinkedIn, opening up articles or copying information that corresponds to your niche. Copy links and/or quotes into your document.
  5. Spend five minutes Googling for news (click the “News” tab) in your niche. Copy links and/or quotes into your document.
  6. Spend 10 minutes exploring top niche blogs and websites, copying links and quotes into your document. You should have a go-to list of ten or fifteen websites that consistently have good information. The website you’re reading now and others like it should provide you with fodder for links and information.

By the end of a half hour, you should have a document full of material to post for several days, maybe longer.

Estimated time saved weekly: 2 hours

3. Assign a customer service team member to respond to questions and inquiries.

If your business has a help desk department or customer service team, assign them to respond to inquiries that come through social media.

For many businesses, social media sites are the de facto customer service lines. If a customer has a question, problem, or issue, they will find the social media site to ask their question.

There’s nothing wrong with this, but it can take away from the time you spend on other social media tasks, not to mention your typical workload.

Assign this role to someone whose primary responsibility is responding to customer questions. If this is your responsibility, then budget time to do it each day so it doesn’t end up swallowing up chunks of time here and there.

Estimated time saved weekly: 1 hour

4. Use a social media reporting system for analyzing metrics and measuring ROI.

You will absolutely waste time if you “measure social media ROI” by seeing how many people liked or retweeted a post. That’s not measuring ROI. That’s wasting your time.

Social media reporting platforms provide a far more effective way to gauge the success of your social media efforts.

If you use a social media management platform, these reporting features are probably built in. If not, you can purchase a reporting service elsewhere.

Reporting in and of itself can take time, even if you’re not individually analyzing every single retweet and +1. Limit yourself to weekly or every other day reporting analysis. Reports are intended to advise you on future action. The bigger the picture, the better the action points.

Use reports to really find out what’s giving you the best ROI. This alone could be the most time saving technique of all. Once you find out what’s getting you the most money and what’s netting you the least, you know exactly how to configure your social media strategy to best achieve your goals.

Estimated time saved weekly: half hour


It’s not necessarily about saving time. It’s about maximizing ROI.

You want to know how to best spend your time to grow your business. Social media is obviously part of where you must be spending your time as a digital marketer.

Time wasted gives you a negative ROI. But if you spend more time on social media, and get a bigger ROI, then that’s a great thing. Keep it up.

Keep aware of your time, your money, and your ROI, and you’ll be better able to maximize the revenue of your business.

Source: Neil Patel

Interaction – monitoring and responding with thanks to follows and RTs isn’t a waste of time – it’s being ‘social’ and it has it’s own ROI – particularly if your organisation is trying to raise its profile.

Sometimes nurturing your followers and making new connections from Favs and likes is a healthy and balanced way to run your social media. I use Buffer for myself and for all my clients, but I also use good old-fashioned interaction to soften the edges.

I recommend visiting to find out more about what is happening in the social media scene.


Photoblogging Made Easy: Exploring Gallery Types

The Blog

Photographs capture moments and bring life and color to our blogs, websites, and portfolios. In this age of digital storytelling, images are key elements in our narratives. With over 200 themes in the Theme Showcase, some designed for photography, there are many ways for you to tell your stories.

Photographers and photo bloggers can choose from a number of versatile premium themes to take their passion to the next level. But you don’t need a premium theme, or even a photoblogging theme, to display your images in polished, professional layouts. Let’s take a look at gorgeous image showcases on free themes that are great for personal blogging and writing, created with the built-in gallery options in your Media Manager.


Square tiles gallery on the Bushwick theme

First up is Bushwicka lightweight blogging theme we launched at the end of December. While ideal for bloggers…

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Social Media News Twitter Services

Social Media News

Social Media News

Social Media News

Twitter Services

Nwokocha @NgoziGodwell Media Services

(Please visit my Twitter page to see what’s possible)

  • create accounts for you.
  • I create tweets that are pre-approved before we tweet them. These include inspirational quotes, links to your site/events/ articles and products.
  • We grow your accounts using key word searches we find followers who will be interested in your work.)
  • I grow the accounts.
  • I monitor your accounts daily.
  • I send you updates and relevant information on your accounts.

“Command respect, be great company, reward loyalty, love unconditionally, seek fun”

A little bit more about WordPress

 Proven Track Record – WordPress is a platform that is currently managing near 25% of all new websites. Respected publications such as The New York Times and CNN employ WordPress for their website.
Copyright © 2008-2013 Trobaz Internet Solutions
 The Pin It button for browsers is a handy little tool that allows you to pin from websites, even if you’re not on Pinterest..

Want To Start Your Own Business?

3 Skills Every Entrepreneur Needs

Want to start your own business?

These three assets will lay the groundwork for success.

Surfer Skills 2

shutterstock images

While the young business grad was outwardly enthusiastic, I sensed an undercurrent of fear. With bright eyes and animated hands, she had spent 10 minutes describing her plans and goals. However, I could tell that–staring into the abyss of her adult life–she was a bit uneasy about her future.

She was right to be a little afraid. When carving a niche in the world of business and entrepreneurship, academic knowledge is rarely enough to guarantee success. To actually compete and win–particularly as an entrepreneur–you’ll need some additional skills.

I’d like to share three I picked up along the way.


We’ve all heard of the “fight or flight” response. There’s a third F-word (no, not that one) that often accompanies career fear: “freeze.”

When faced with an uncertain future, many people choose to do nothing. They worry and whittle away time on meaningless make-work. They’ll tell everyone about their great plans, but will spin and spit and do almost anything other than take positive steps to move their lives forward.

The simple truth is that every monumental endeavor can only be achieved in increments. In business, perseverance means leaning forward, walking one foot after the other into the chill entrepreneurial wind until you’ve reached your milestones and eventually achieved your goal.

Many people fail because they give up at the first sign of difficulty. On the other hand, almost every success story includes an element of endurance and determination. I’m no exception: I landed in Hawaii in the mid-1980s, down and out and in need of a job. A radio station news director rightly rebuffed me because I could hardly pronounce the names of the streets. Rather than complain or criticize, I bought a Hawaiian dictionary, promised myself I would learn five words a day, and worked like mad. Three years later, I was managing that radio station–and overseeing the guy who’d earlier turned me away.

  • Bonus tip: If you promise yourself to do at least one thing every day to further your plans, at the end of a year you will have made almost 400 positive steps to achieving your goals.


When someone says, “You don’t need to reinvent the wheel,” what they’re really saying is, “The wheel already exists–and it may be just fine as it is.” It’s good advice.

While there may be an opportunity for improvement in every corner of the business world, that’s not the same as saying that all corners need improving. Every industry has history. Study it. Understanding and respecting what has come before will help you identify core strengths, recognize new opportunities, and avoid a rehash of old failures.

The best single piece of management advice I ever got was over a cup of coffee with one of my company’s directors, billionaire developer and speedboat racer Tom Gentry. He told me, “Make the right hiring decisions in the first place, and a lot of other decisions never have to be made.” That gem has saved me a lot of grief over the years.

  • Bonus tip: Seek out the stories of the veterans, the founders, and the ground-breakers. Take them to coffee and take notes. You won’t be replaying their stories in your life’s plan, but you will benefit by understanding their experiences, missteps, and successes.


Of course, you’ve got to be ready when “opportunity knocks.” In tough economic times, however, you could be waiting a long time for that tap on the door. You’re much better off making your own opportunity with a little bit of personal innovation.

Innovation is a specialized form of creativity in which the creation is both new and useful. Sending a birthday cake to the CEO of the company you want to partner with might be creative, but it’s not likely to succeed. To be productively innovative in that situation, you must come up with a new idea or method that will also work to further your goal of getting the deal.

Here’s a case in point: Back in the early ’90s, my production company wanted a business-oriented radio network to syndicate our new technology feature. Believe it or not, back then some people still didn’t believe technology news was important to business. Rather than pitch the network CEO with a couple of generic pieces, we produced a special series highlighting technologies that could directly benefit his company. As we played them for him, his eyes lit up–and because he got the idea, we got the contract. (We later learned the network actually purchased one of the software packages we profiled in the demo.)

  • Bonus tip: Ask yourself, “What are this person’s needs, beyond the obvious business deal?” Then, figure out how you can fill those needs in a creative and innovative fashion.

Of course, there are hundreds of other helpful skills for entrepreneurs; no single one will be a magic carpet to success. These three, however, will help any would-be entrepreneur get started in the right direction.

Ron Burley is a nationally recognized consumer advocate and serial entrepreneur. He is the author of Unscrewed: The Consumer’s Guide to Getting What You Paid For and senior partner at Brushfire Consulting. @consumerrebel

5 Worst Things You Can Say to a Customer

Never let these phrases pass the lips of your customer service team.

Taunting mouths


Almost nothing leads to a customer service meltdown more quickly than the use of one particularly offensive phrase. You know it. Heck, we all know it. I don’t really even need to write it. However, just in case you’ve been hiding-out in a California commune or were raised in upper Albania, here it is:

‘That’s our policy.’

I’d wager that even as you read those words, you flashed-back to a past personal experience in which someone spoke them as if they were a magic wand that would miraculously make you go away. But, of course, you didn’t go away. You just became more frustrated, and more convinced that particular company had little interest in your eventual satisfaction.

In seminars, I call it “TOP,” and it is a phrase that is less than useless. It is destructive. TOP is the customer service equivalent to “That’s tough” or “You’re out of luck.” It’s primary purpose is to shut down a conversation. TOP only accelerates the transformation of current customers into a former customers, and was undoubtedly crafted by someone completely oblivious to the value of customer retention. Even worse, for some customers it’s a declaration of war. Every dispute-gone-viral tracked by my firm has involved some version of that terrible text.

Whenever someone tries TOP on me, I respond with a carefully crafted policy statement of my own, “Your internal policy decisions have nothing to do with my expectations of customer satisfaction.” And that’s the point, customers should not accept contract verbiage as an excuse for a less-than-promised product or service. “That’s our policy” might save a current sale, though all future business will likely be lost.

Now that I’ve lambasted TOP, here are a few more quips that should never leak from the lips of your customer service team:

‘There’s nothing I can do’

Your soon-to-be former customer replies, “Then why did I spend the last forty-five minutes on hold with you?” Plus, there’s always an option—returning the customer’s cash. Focus your team on problem solving rather than problem diverting. Give them the freedom to find creative alternatives. Reward them for innovative solutions and brushfires doused.

‘Would you mind holding for a moment?’

Of course they mind, and what if they say “No.” Better to be specific and direct. “I’m going to put you on hold while speak with my supervisor, and I’ll check back with you in a minute or so if I haven’t an answer by then.” Sure. It’s long-winded, but considerably more satisfying for your already frustrated customer.

‘You’ll have to go to our website.’

This is just another way of saying “I can’t help you.” Instead of making your customer hunt around with their browser after they’ve already waited on the phone, email them a link directly to the page or necessary file.

‘That’s the manufacturer’s responsibility.’

Or, as it’s sometimes put:  “Our business partner will have to help you.” You’re telling your customers that while you’re happy to take their money at the time of sale, you’re not willing to back them in a crunch. The underlying principle is that your customer doesn’t have a financial relationship with your partner, supplier, or manufacturer… and therefore no leverage in negotiating a remedy. You took the customer’s money. So, whatever the problem is, it’s your responsibility to fix.

Those are my top five offending phrases; feel free to chime in below with a few of your own.